TTC Media Alert
Canadian Marketing Association presents "Gold Enabling Technologies Award" to TTC and
ONESTOP for its digital safety and communication network.
The Canadian Marketing Association (CMA)
recognizes ONESTOP’s Digital communications and entertainment Network for the Toronto
Transit Commission, with the Gold Award for "Enabling Technologies" at tonight's Gala in
Toronto. According to the CMA, the Resource Partners’ Innovation Award for Enabling
Technologies “recognizes the exceptional support to the industry through technological
innovation, excellence in service, and much more. Each entry is judged on its merits in providing
new support to the marketing industry." ONESTOP's demonstration of this support is
groundbreaking.
As Canada's largest private digital signage network reaching over 1.1 million unique individuals
weekly, the ONESTOP Network offers its audience timely transit information,
location/international news, and weather. The ONESTOP Network is a unique medium of
entertainment and content distribution through custom programming and sponsored content. It
offers unparallel communication benefits to its audience, while setting the standard as a captive,
high reach digital advertising medium.
The ONESTOP Network’s contributions to the community and public space are considerable. The
Network is a source for accessible information for the hearing impaired; its provides timely and
powerful tool for communicating Child Find Alerts; and offers significant air time for Public
Service Announcements and Charitable Groups.
"ONESTOP Network would not exist if it was not for the support of the marketing and advertising
communities, which has embraced the medium’s unprecedented ability to reach a captive and
substantial audience. This award from the CMA celebrates the positive affect and balance of
advertising, community messaging, transit infrastructure and timely entertainment in the public
domain, and demonstrates how indeed such elements they can co-exist together in harmony"
says Michael Girgis, President ONESTOP Media Group.
Allen Chocorlan adds, "The ONESTOP Network allows us to create accessibility to information, at
no cost to the tax payer of Toronto. In the case of an emergency, the ONESTOP Network
enables us to visually communicate vital information to commuters. We would like to thank the
CMA for recognizing ONESTOP's contribution to the marketing industry and the Toronto Transit
Commission”.
2005 CMA Awards Gala Details:
Friday, November 25, 2005 - Westin Harbour Castle Hotel, 1 Harbour Square